Bob Gillen Memorial Award
This award honors an individual corporate member for contributions to the advancement of snowsports, and exemplifies the highest standards of professionalism in public relations and communications. The individual also understands the working relationship between the information specialist and the journalist. The individual may be chosen for a particularly significant action or campaign, or for a career of such deeds. The winner will be selected by online vote of Active and Retired Press members.
By a vote of active-journalist members, the Bob Gillen Memorial Award for 2019 honors Connie Marshall, the long-time Director of Marketing at Alta Ski Area in Utah. The award, named after the former communications director of Crested Butte and Sugarbush ski areas and valued friend of NASJA, exemplifies the highest standards of professionalism in public relations and communications. Connie quite simply is a legend in Utah skiing.
After 44 years with, as she puts it, “the most incredible ski area in the universe,” Connie retired as Director of Marketing for Alta Ski Area last season, her 27 th year at that post. After earning a degree in Sociology at Alma College in Michigan, she landed at Alta in 1974 as Director of Ticket Sales until 1991 when she took over the Marketing reins.
She is described by a colleague as “the consummate PR professional in her role working with the media, although cutting-edge technology and ways to disseminate info wasn’t her way. Connie was ‘old school,’ in the best possible way: she’d pick up the phone, reply to inquiries via email, meet with visiting media face-to-face (and ski/dine with them) and attend annual media blitzes.”
Connie was also instrumental in pioneering mid- and upper-level management roles for women in the Utah ski industry and stood for numerous causes that benefited Alta and the ski industry, particularly in regard to sustainability.
Through her long career, she also found time to raise three exceptional children with her husband George, another long-time Alta employee. Colleagues also commented on her kindness, humor and sharp wit and noted that “she always, always carries herself with dignity and class.” Connie plans to stay involved with local foundation, charity and tourism promotion endeavors and jump into one of her passions, school volunteering.
Read more about Connie Marshall and past winners of the Bob Gillen Memorial Award
2002. . . . . Gina Kroft, Crested Butte Mountain Resort
2003. . . . . Chip Carey, The Canyons/American Skiing Company
2004. . . . . Barbara Thomke, Smuggler’s Notch Resort
2005. . . . . Joan Christensen, Winter Park Resort
2006. . . . . Sandy Caligiore, Olympic Regional Development Authority
2007. . . . . Myra Foster, Stratton Mountain Resort
2008. . . . . Bonnie MacPherson, Okemo Mountain Resort
2009. . . . . Tom Kelly, United States Ski & Snowboard Assn.
2010. . . . . Tom Meyers, Wachusett Mountain
2011. . . . . Nathan Rafferty, Ski Utah
2012. . . . . Eric Friedman, Mad River Glen
2013. . . . . Mary Jo Tarallo, “Learn to Ski and Snowboard Month” and the “Bring a Friend”
2014. . . . . Jon Lundin, New York State Olympic Regional Development Authority
2015. . . . . Jack Sibbach, Sun Valley
2016. . . . . Joani Lynch, Mammoth Mountain
2017. . . . . Jeff Blumenfeld, Blumenfeld and Associates PR
2018. . . . . Jeff Wise, Stowe Mountain Resort